An Interactive 360- degree Virtual Event Platform

client

Cipla

solution

Virtual Event

Cipla Achiever Awards is a keystone annual event hosted by Cipla to celebrate the achievements of their employees. It used to be an on-ground event but during the Pandemic, it wanted to set a benchmark and host the event in a virtual premium format for its 25000 employees. To facilitate the execution of the Cipla Achiever Awards, we built an interactive virtual event platform.

a seamless event

multiple rounds of testing carried out

The Implementation

A virtual platform with 360-degree immersive navigation was set up constituting 8 interactive zones. Based on the respective categories, a timely reveal of the 4 awards zone was perfectly coordinated. Ensuring Data Privacy was kept as a primary priority. To induce enhanced engagement, GIF Photobooths and Artist Performances were engraved in the event. All the artist performances were streamed smoothly during the event. 25000 Guests attended the event making it a continued success for the Company.

Event Theme

The event was based on the "Space" theme, with a mobile-friendly approach and integration with a SaaS engine and a communication engine for conferences. The database of all wireless devices across Cipla was maintained to ensure smooth access to the event. The event was divided into multiple phases, with a real MC greeting users as they logged in and each zone being enabled one after the other as the awards were distributed. Strict security measures were taken to prevent unauthorized access to the event, making it a closed-wall event with massive surveillance.

The impact

Our teams worked closely to ensure compliance and carried out multiple rounds of testing to make the event work seamlessly. The result was a highly immersive experience and a technical masterpiece.